An Artificial Neural Network approach for predicting antecedents of m-commerce loyalty

https://doi.org/10.25401/cardiffmet.19782658

presentation

posted on 2022-05-17, 19:44 authored by Dr. S. Saibaba

<p> </p> <p>Presentation for the AMI Conference 2022</p>

History

Usage metrics

Categories

Business process management

Keywords

Artificial neural network M-Commerce customer loyalty Satisfaction perceived risk price saving orientation

Licence

Exports